Showing posts with label ablity. Show all posts
Showing posts with label ablity. Show all posts

Sunday, May 17, 2009

3 sources of inspiration, and why it's ok to be inspired

I have had quite a time trying to reconcile the difference between inspiration, outright plagiarism and just learning the ropes as a newbie in my field.
The problem is the level of guilt about many places you can find inspiration and how to further a design trend without directly copying.

1. The world around you.
This is the source of inspiration that everyone seems to think is actually OK, drawing ideas from nature, people in their myriad forms and architecture. These are out for all to see and are clearly OK to use, as most buildings are considered "public domain", and people in the street would generally be thrilled to be used photographically or sketched. People love attention. And nature, well we own nature right? So sketching a sunset or flower or taking a picture of the way the light strikes the flowering trees in spring is great, regardless of the fact that they've been done completely to death.
The fact is designers are supposed to only take inspiration from sources such as these, according to design culture. The insufferable guilt that we are not as creative as the top design studios, that we can't pull great designs and innovative ideas out of thin air is the lament of every designer, as the design process is mostly internal and takes years to tweak and lots of work to get it to be Fast enough, Good enough, and Creative enough to be commercially viable.
The top design studios are the top for a reason, and generally have over 100 years combined experience under their belts, while you have a few continuing education classes and a fancy new tablet.

2. Print Media
Print media, as widely disseminated and highly public as it is, generally can be considered fair game once you realize that no one cares about the 4-3 ranch style house you live in and how cool your local starbuck's door struts look at a strange angle. After you feel you've exhausted the world around you(you haven't) you may tend to look to newspapers and advertisements, as well as magazines and perhaps even design publications. This leads to the inevitable grunge stage(newspapers) and the high-impact, high-contrast designs that every designer makes once they discover Vector Art and how easy it is to shit out an amazing piece of art that looks like it took more than 45 minuties to create.

3. Innovative Advertisers

Some advertisers are a rare breed of humorous, intellectual, plugged-in giants who understand the pulse of society and effortlessly insert themselves into the memesphere. Some however don't know what the hell they are doing. It is a dangerous game to copy an established niche-advertising campaign that has already taken off, attempting to ride it's success. All too often you will be caught after the swell of the wave has passed and will end up being exposed as the greasy car salesman you are. This does not stop some people though, and with the right niche, trying to bring something that is decidedly underground out into the light can work with unexptected results.

Thursday, April 23, 2009

And You Can Too(Lets be honest though, you probablly can't)

I'm beginning to realize what these books are all about and the fundamental misunderstanding authors have when writing them.
Please note this is a broad sociological fact and not anything that reaches down to the individual level.

Authors subscribe to the convenient idea that anyone can do anything. This is not surprising as we are taught this as children, "You are SPECIAL" and "You can be ANYTHING you want to BE!" are common banners littered throughout public schools. This message is fine in school as children will usually not keep at something if they don't seem to show an aptitude for it.
This message extrapolated to it's logical conclusion(you are the same as me and can do anything I can do) is a dangerous message among adults however because people don't understand that they really do have fundamental differences.

The plain fact of it is this: Not everyone can understand everything. I suck at math, and can't do much with my personal finances without a spreadsheet to do it for me. Of course, I know how to program that spreadsheet but I can't even do so much as the basic addition in my head. Conversely my uncle is fantastic at monetary matters and math, but still uses the AOL browser, and believes he has to pay for e-mail.
So a book marketed to everyone(which is fine, you've got to sell books so it doesn't matter who reads them) that told people they could start a web empire with a few books on coding and a weekend is great for me, but a complete waste of time and energy to my uncle. Whereas a book on investing where you only need 5k and a weekday is great for him, but a waste of money and time for me.

The efficacy of these books is questionable at best, harmful at worst, unless you are a SMART PERSON. Now, it's very hard to determine if you are a smart person unless you've been given the opportunity to think using another person's brain(in which case, you probably are.)
We all THINK we are smart people, we all believe that our opinions are correct and unassailable by our opponents and of course we can't think otherwise, or our opinions would change.